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Advertising and promotion : an integrated marketing communications peerspective by
Edition: 7th Ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Tata McGraw-Hill Education, ©2010
Availability: Items available for loan: IIT - Dharwad (1)Call number: 659.1 BEL / G.

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Building a storybrand 2.0: clarify your message so customers will listen by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : HarperCollins Leadership, ©2025
Availability: Items available for loan: IIT - Dharwad (1)Call number: 658.802 MIL / B.

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